![]() ![]() In this handbook, you’ll find everything you need to know about how to responsibly and legally text on a short code. That’s the CTIA Short Code Monitoring Handbook. That all might sound pretty intimidating, but there’s good news: The CTIA has a handy dandy guide to help you navigate the do’s and dont’s of short codes. They’re also the agency that sets the rules for short code use. Short codes are governed by the Cellular Telecommunications Industry Association (CTIA), and they manage the Short Code Registry, which is the database of all registered and available short codes. ![]() Since short codes are governed by a different set of rules, there are a few specific things you need to know about short code compliance in addition to the usual TCPA regulations. We talk a lot about keeping your texts TCPA (Telephone Consumer Protection Act) compliant. You have been unsubscribed from keyword BURGER. Let’s take a look at an example with a keyword: Signing up for messages from a short code is easy ー all your customers need to do is text you the keyword you give them or complete a web form. Random or vanity, we have years of experience provisioning short codes and can help make the process as smooth as possible.įrom completing your service approval form to testing your short code, we’re here for you every step of the way. Random short codes are the same as vanity codes, except that the number is randomly generated and costs less to lease. For example, a dance studio may choose the code 32623, which spells out DANCE. This is a number that you choose for its specific look (as long as it’s available). Which one you choose depends on your business’ needs. If you decide to lease a short code, you can choose between two types of short codes: vanity short codes that you can customize and random short codes that you can’t. You’re paying for the exclusive right to use the number.Īs far as the timeline to get started goes, dedicated short codes take 6-8 weeks to be approved by the governing body and various telecom carriers. No credit card required How To Get a Short Codeĭedicated short codes are leased, not sold. The biggest draw for short codes is that they’re easier to remember and enter into a text message than a 10-digit number, so you can gather more contacts from your campaigns. Scrolling through your texts, have you received promotional SMS messages from 5- or 6-digit numbers? There’s a good chance that those texts are from short codes! Collecting feedback via a Text to Vote Survey.Hosting Text to Win sweepstakes or giveaways.Allowing viewers to vote on TV show results with their phones.Sharing one-time passwords or reset links.Short codes are a great SMS marketing tool for sending text blasts or mass text messaging campaigns, but they can also do so much more. They are also one of the optimal ways of reaching larger audiences, thanks to their capability of sending extremely high volumes of text messages within a short time period. SMS short codes allow easy communication with customers ー most of whom prefer getting texts from businesses rather than emails or calls. ![]() These numbers are “short” by definition, so they’re easy to remember when sending a text message. Short codes are usually used to send SMS and MMS messages with product discounts, passwords, text-to-win sweepstakes, and more. What is an SMS Short Code?Ī short code, or an SMS short code, is an abbreviated phone number that is 5 or 6 digits in length. We’ll give you all the most important details on the world of short codes, including how they’re used, whether they’re right for you, and how you can get set up with one of your own. They’re convenient, versatile, and best of all, short. They’re a common texting tool, so much so that we bet you’ve gotten a text from a short code in the last six months. To start with, which type of number should you pick?įor some businesses, SMS short codes are the answer. Which is great news ー and also pretty confusing. You have a lot of options when it comes to texting your customers. Local and toll-free and short codes, oh my… ![]()
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